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TD Africa expands tech accessibility, launches ‘Every Friday is Black Friday’ initiative

*TD Africa, a technology distribution and innovation leader across the continent, affirms the initiative offers a consistent access to a diverse product mix, including laptops, smartphones, scanners, inks and toners, printers, and consumer electronics

Alexander Davis | ÂÌñÏׯÞ

TD Africa, a trailblazer in technology distribution and innovation across Africa, has activated an exciting weekly campaign tagged, “Black Friday Every Friday”,

ÂÌñÏ×ÆÞ reports TD Africa disclosed the marketing campaign would bring massive discounts on premium technology products to registered partners via the TD Super App.

Running every Friday through Sunday every at midnight, the company said initiative offered provides consistent access to a diverse product mix, including laptops, smartphones, scanners, inks and toners, printers, and consumer electronics.

According to the leading tech distribution firm, this laudable initiative aligns with its mission to ensure the accessibility, affordability, and usability of technologies across Africa.

It equally empowers individuals and businesses with unbeatable value on a wide range of everyday tech essentials.

With ‘Black Friday Every Friday’, TD Africa brings the thrill of Black Friday to life each weekend.

By implication, businesses and individuals can access essential tech tools without waiting for annual promotions.

The company also said partners could leverage the power and convenience of the TD Super App to seamlessly browse and purchase discounted products in real time.

We’re expanding consumers’ access to tech products: Official

Commenting on the campaign, Fridel Makun, Head of Marketing at TD Africa, stated: “We’re not just running a promo. We’re shifting access.

“‘Black Friday Every Friday’ is our way of saying that world-class technology should not be seasonal; it should be accessible, affordable, and always within reach.”

Makun also stated: “This campaign reflects our deep belief that technology is no longer a luxury; it’s a necessity for productivity, education, entertainment, and empowerment.

“By extending these offers every week, we’re creating consistent opportunities for people and businesses across Africa to own the tools they need to thrive in a digital world.â€

Through this forward-thinking campaign, TD Africa has continued to redefine retail innovation and digital inclusion while driving real impact across Africa’s technology and economic landscape.

TD Africa further disclosed that registered partners are encouraged to log in via www.superapp.tdafrica.com to explore the ‘Black Friday Every Friday’ deals and take advantage of the exclusive offers available on the TD Super App.

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